.: जनवरी 2011

You will be glad to know that we have launched a new , niche channel- Khoj India.

Already plenty of channels- Why another one ? But, we are not “me too”, We are an exclusive channel in the “only I “ category.

It is a 24 hour bilingual , free to air , vibrant , progressing India’s news channel on INSAT 4A, with footprint covering the entire country and extending from the Middle East to South East Asia.

KHOJ INDIA meaning exploring, searching, researching and discovering is an India International channel and has positioned itself uniquely.

Investigative , Indepth ,Innovative and Informative

Khoj India is all set to discover our rich heritage, vibrant progress oriented today and science and technology dominated future with the themes of Bharat Ka Kal, Aaj aur kal.

By bringing out - Real India on Reel, we are making Khoj India- a News Channel with a difference.

We believe that India is not just weeping, scheming women of saas bahu sagas , the constantly quarreling business houses, the wayward youth and families devoid of any cultural value, but a country with a rich human and natural resource base and progressing people.

Viewers are keen to have a choice from the negative and repetitive politics and crime dominated news contents and the mindless soaps and sex scandals that go in the name of entertainment.

We offer this choice.

How are we different.

We ask you a question ?

What is it that you and your family would like to watch?

You want news. We have short crisp news by the hour.

This in the form of Headlines, Top 10, Top News- all by the hour.

You want information about interesting developments worldwide, information that educates, empowers and entertains you.

This is KHOJ INDIA.- Bharat Ka Kal , AAj aur Kal.

Among our Our flagship programme is SMART News which comprises interesting, news from the world of

S-Science and Technology

M- Medical and Health

A- Art and Culture

R- Rural and Agriculture

T- Trade and Industry.

This programme is in Hindi.

The other flagship programme is Duniya Hai Gole- Ghoomein 60 minute mein, which takes you through a tour of the latest happenings in the world in just one hour. This programme is in Hindi. To know the world you just watch this and in one hour in your own language you see various world developments.

The other Channel Contents are also interesting.

Contents include ( some are on air and some will be put out as we tie up with sponsors )

1. Yeh Hai Mera India which is interesting with topical stories related to India's past, present and future.

2. Knowledge Junction for the career and job seekers, covering academia and institutions that do us proud.

3. Learning mantras covering information technology, agriculture, manufacturing, industry etc.

4. Childrens Corner- Different learning, sharing and enjoying activities for children

5. KHOJ KHABAR-News show - capturing the latest and often amazing developments in all sectors- politics, law and order , science and technology industry, commerce, health, infrastructure, economy , food and agriculture.

We would like to do a special series on Uttarakhand.

We will do a weekly prime time programme- KHOJ UTTARAKHAND, which will be like Uttarakhand Ka Kal , Aaj aur Kal.

The programme will be in a magazine format and will bring out essential aspects covering tourism, religious tourism, adventure tourism , eco- tourism traditional health sector , medicinal plant wealth and development

The great past of Uttarakhand including the Himalayas, scenic beauty temples, ancient monuments, historic places, tourist attractions, traditions in music art etc.
The educational institutions, the encouragement being given by the new state Govt, the new initiatives, the plans for free and compulsory education, the tourism and rural upliftment works, the concern for the rural people, the building of other infrastructure facilities, the industrial growth etc. This is the modern Uttarakhand where investment is being welcomed.
Because of the way Uttarakhand is being developed, the way even its scientific, technological, industrial infrastructure is being strengthened, it will be the place for tomorrow also .

Thus we will do this innovative programme.

The telecast will be every week at a fixed time- at prime time between 7 and 8 p.m., with repeat telecasts the next day.

The programmes will be produced and telecast at Rs.7.50 lakh per episode inclusive of research, shooting, travel to different geographical locations, boarding , lodging, computer animations of the technology used, editing, special effects and packaging in tune with the quality international programmes. This includes the telecast and two repeat telecast charges, plus 120 seconds of free commercial time per episode.

This venture is like a campaign and we will ensure that we will do it in that style.

This offer has several advantages.

1.You get the half hour tailor made programme.

2. You also get two minutes , that is 120 seconds of free commercial time per half hour episode for you to put in your advertisements. You can see this value. While the prime time slots on cricket and entertainment shows sell for one to three lakhs per ten

seconds, branded programmes on other channels also cost high. In today’s times of restless people constantly surfing the channels for something interesting and

meaningful, our programmes are bound to catch their attention and thus from the very beginning, we expect prime time programmes to be watched very well.

7. Our teams will work with your officials, understand the needs and suggest creative styles. Being interactive in nature, the programmes will have real life interesting profiles of beneficiaries, movers of initiatives, interviews with experts and the policy makers.

8. You will appreciate that this fantastic and unique offer is up for grabs now. Getting a regular , dedicated programme is very good indeed.

9..The other Channel Contents are also interesting.

Contents include

a.Power Morning show with news, views, entertainment and information related to health, nutrition, relaxation, mind power, teasers ,good living and meaningful lifestyle- also aimed at busy viewers wanting quick information on varied subjects that both excites and empowers them.

b. Knowledge Junction for the career and job seekers, covering academia and institutions that do us proud.

c. Learning mantras covering information technology, agriculture, manufacturing, industry etc.

d. Focussed afternoon women show catering to women professionals working from home, aspiring entrepreneurs, opportunities for self growth, parenting and consumerism tips, special health needs of the women, typical women behavior patterns, computer learning and jugaad technologies.

e. Special children show comprising talent hunt, quiz debates, discussions shows, museum visits, reality competitive shows, learning and sharing experiences and showcasing innovations.

f. Youth segment for personality and skill development, entrepreneurship development, options and choices for career enrichment.

g. Docudramas, fiction and documentaries related to small and big industry, trade and commerce,health and pharma, science and research.

h. KHOJ KHABAR-News show - capturing the latest and often amazing developments in all sectors- science and technology, industry,commerce, health, infrastructure, economy , food and agriculture.

i. Talk shows/ Panel Discussions/ One to one and Current affairs programme for indepth and interactive debates on actual events, developments, emerging trends, new research, new ideas, innovations, new techniques and technologies, good management and human resource practices that will inform and inspire people.

j. Prime time programming to showcase the vastness, abundance of natural and human resources, our heritage and past glory and emerging global India that can promote better quality life.

k.We have about three decades of experience in the world of media and industry that gives us the requisite knowledge prowess, abilities and capabilities to plan and execute this project with the able assistance of experienced technical and production manpower.

In short -

Why We ?

We have 30 years of experience in doing news and features. We have been covering Uttarakhand and well aware of what can be brought out brilliantly.
Uttarakhand is a great tourist attraction. It has a fabulous past. The state is progressing fast and it has a great future. This is what Khoj India is- Bharat Ka Kal Aaj aur Kal. Our series on Uttarakhand will bring out Uttarakhand Ka Kal, Aaj aur Kal.
As a tourism attraction, Uttarakhand and Khoj India go well in letter and spirit. Khoj India teams will go round Uttarakhand and showcase the tourist spots, highlight the traditional values and traditions, record Uttrakhand heritage . You would like such items on say foreign channels. But that language is different. Here with Uttarakhand’s flavour we try to present to India and the International audience what Uttarakhand is and how this traditional wealth is also helping the new generations march forward on the path of progress.
Today’s Uttarakhand is about development also. Big projects are coming it. .

Being bilingual- some programmes are in Hindi- and some in English. Currently most of them are in Hindi, since so far we are covered by the cable operators in North India. We have a fairly good presence on cable TV in Delhi and NCR , Rajasthan, Madhya Pradesh, Uttarakhand, Himachal Pradesh and Uttar Pradesh.

This is a channel that the entire family can sit and watch together.

Please do have a look at it. It is on INSAT 4 A

longitude 83 degree east

Frequency 3756 mhz

Symbol rate 13.33 msps

Polarization- horizontal

FEC 3/4

Modulation QPSK

The packaging is very good.

Surely, this is a win win situation.

.

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